What do you do to sell my home?
We know that the vast majority of potential buyers will decide whether to see your home or not, based on online photos and video.
To maximize the online exposure of your property, and get the most potential buyers out to see your property, we invest a lot of time in ensuring your property looks good online.
We have our own in-house professional photographer, videographer, in-house studio for editing, and professional voice overs.
Your property is syndicated to thousands of websites including the MLS, Zillow, Trulia, Realtor.com and thousands more.
Video
Here’s an actual video from a recent property we marketed and sold in Pasadena.
Video and drone footage of surrounding area are edited for spectacular visual effect.
Our videos speak not only about the property, but also about the neighborhood and other amenities which make your property more attractive.
Click on the play button on the image
Digital Staging
Digital staging is the addition of digital furniture and accessories to the digital photos.
Digital staging is a great alternative to traditional staging and we include it in our services.
If your property is vacant, our digital staging will make it look great and provide buyers an idea for furniture placement and the floor plan.

Property Website
We create a custom website for your property listing.
This website becomes the marketing hub for your property and hosts the photos, videos, 3D tour and property details.
Click on the image below see a live example.
How much do you charge to sell my home?
Our rate is negotiable, and in most cases, we can beat all full-service brokerages on commission percentages.
What does full-service brokerage mean?
Where will my home be marketed?
Everywhere possible. Your home will be added to the MLS and your listing will be syndicated to Zillow, Realtor.com, Trulia, Redfin, and thousands of other websites and portals around the world. If someone is looking for a home in your city, they will see yours!
Can I cancel the contract?
Yes. You can cancel your listing agreement at any time for any reason.
We are seeing historically low inventory levels. NOW is the best time to list your home for sale.
Some of my clients
“ Boris helped me sell my condo in Pasadena this past summer and I must say he made it as painless as it possibly could be. As a first time seller, he walked me through the process and took extra time to explain any issues or concerns I had.
He was always available and could be reached at ANY time of day. He went above and beyond his duties as a realtor and I hope you all will give him the opportunity to serve you.
I have already recommended him to my colleagues and friends. Go with Boris and you won’t regret it! ”
Jackie Galvez
” Working with Boris was great! Wish we had another real estate opportunity to work with him again.
My wife and I weren’t looking forward to the process of selling our home. The first step of course was finding a good realtor. I was ready for a sales pitch but none came. Boris was genuine from the start. He sincerely wanted to paint a clear picture of what our home would sell for and what the entire process would look like. After we did a walk through of the property he gave us a list of things that would help us sell our home.
After he left, my wife and I knew we wanted to work with Boris. We felt that we had come across a real estate agent that was not just in it for the commission. Boris cares about his clients. Boris was available and present throughout every part of the sale process, from the point when we started getting the house ready for sale, to the professional photography, the open house, the negotiation process with the buyer’s agent and all the inspections. He was patient with us and our needs as the parents of a two and a half year old boy. We spoke with Boris on a daily basis and he kept us up to date about every little detail that came up during the whole process.
Working with Boris made the process easy. The most stressful part of selling our house was physically moving out of the house, which Boris also offered to help with. We are grateful to have had the opportunity to work with Boris during this process and look forward to working with him again in the future. ”
Cesar Gallardo
“ Boris did so much more than just sell my home.
I couldn’t afford to pay rent while paying a mortgage and Boris moved so quickly to relieve that financial strain.
boris made a stressful situation much more enjoyable than I thought possible. It was so great to have somebody handle all the difficult aspects of selling a home.
I can’t thank him enough! ”
Mark Rowland